Senior Copywriter

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Toyota Sequoia

Team: Sarah Gordon, Senior CW | Lauryn Alvarez, Senior AD | Abe Kwak, ACD (Copy) | Norman Brown, CD

Coming Fall 2024

Launching Toyota’s redesigned 2025 Sequoia

Challenge: Develop creative to support the launch of the redesigned 2025 Toyota Sequoia on Toyota.com, including an art and copy guide, messaging hierarchy, and an in-depth product video that underscores the vehicle’s spaciousness, premium features and family comfort.



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Copy that brings your customers closer.