Del Taco Pitch
Team: Sarah Gordon, Senior CW | Mara Conway, AD | Cristian Strittmatter, CD
Fresh as Del
Rethinking UX for Del Taco
Challenge: Del Taco wanted customers to be able to order food directly from the Del Taco website, and sought better overall organization and a fresh look.
Solution: We pitched a prototyped ordering system that is user-friendly from start to finish, a streamlined user experience, and a shift in the website’s look and tone to be true to Del Taco’s bright personality.